Introduction
The course in Business Studies is introduced at Senior School level to provide students
with a sound understanding of the principles and practices bearing in business (trade
and industry) as well as their relationship with the society. Business is a dynamic
process that brings together technology, natural resources and human initiative in a
constantly changing global environment. With the purpose to help them understand the
framework within which a business operates, and its interaction with the social,
economic, technological and legal environment, the CBSE has introduced Project Work
in the Business Studies Syllabus for Classes XI and XII. The projects have been
designed to allow students to appreciate that business is an integral component of
society and help them develop an understanding of the social and ethical issues
concerning them.
The project work also aims to empower the teacher to relate all the concepts with what is
happening around the world and the student’s surroundings, making them appear more
clear and contextual. This will enable the student to enjoy studies and use his free time
effectively in observing what’s happening around.
By means of Project Work the students are exposed to life beyond textbooks giving them
opportunities to refer materials, gather information, analyze it further to obtain relevant
information and decide what matter to keep.
Objectives
After doing the Project Work in Business Studies, the students will be able to do the
following:
develop a practical approach by using modern technologies in the field of
business and management;
get an opportunity for exposure to the operational environment in the field of
business management and related services;
inculcate important skills of team work, problem solving, time management,
information collection, processing, analysing and synthesizing relevant
information to derive meaningful conclusions
get involved in the process of research work; demonstrate his or her capabilities
while working independently and
make studies an enjoyable experience to cherish.
CLASS XI: GUIDELINES FOR TEACHERS
This section provides some basic guidelines for the teachers to launch the projects in
Business Studies. It is very necessary to interact, support, guide, facilitate and
encourage students while assigning projects to them.
The teachers must ensure that the project work assigned to the students whether
individually or in group are discussed at different stages right from assignment to drafts
review and finalization. Students should be facilitated in terms of providing relevant
materials or suggesting websites, or obtaining required permissions from business
houses, malls etc for their project. The periods assigned to the Project Work should be
suitably spaced throughout the academic session. The teachers MUST ensure that the
students actually go through the rigors and enjoy the process of doing the project rather
than depending on any readymade material available commercially.
The following steps might be followed:
1. Students must take any one topic during the academic session of Class XI.
2. The project may be done in a group or individually.
3. The topic should be assigned after discussion with the students in the class and
should then be discussed at every stage of submission of the draft/final project
work.
4. The teacher should play the role of a facilitator and should closely supervise the
process of project completion.
5. The teachers must ensure that the student’s self esteem should go up, and he
/she should be able to enjoy this process.
6. The project work for each term should culminate in the form of Power Point
Presentation/Exhibition/ Skit before the entire class. This will help in developing
ICT and communication skills among them.
The teacher should help students to identify any one project from the given
topics.
I. Project One: Field Visit
The objective of introducing this project among the students is to give a first hand
experience to them regarding the different types of business units operating in their
surroundings, to observe their features and activities and relate them to the theoretical
knowledge given in their text books. The students should select a place of field visit from
the following: – (Add more as per local area availability.)
1. Visit to a Handicraft unit.
2. Visit to an Industry.
3. Visit to a Whole sale market (vegetables, fruits, flowers, grains, garments, etc.)
4. Visit to a Departmental store.
5. Visit to a Mall.
The following points should be kept in mind while preparing this visit.
1. Select a suitable day free from rush/crowd with lean business hours.
2. The teacher must visit the place first and check out on logistics. It’s better to seek
permission from the concerned business- incharge.
3. Visit to be discussed with the students in advance. They should be encouraged
to prepare a worksheet containing points of observation and reporting.
4. Students may carry their cameras (at their own risk) with prior permission for
collecting evidence of their observations.
1. Visit to a Handicraft Unit
The purpose of visiting a Handicraft unit is to understand nature and scope of its
business, stake holders involved and other aspects as outlined below
a) The raw material and the processes used in the business: People /parties/firms from
which they obtain their raw material.
b) The market, the buyers, the middlemen, and the areas covered. c) The countries to
which exports are made.
d) Mode of payment to workers, suppliers etc.
e) Working conditions.
f) Modernization of the process over a period of time.
g) Facilities, security and training for the staff and workers.
h) Subsidies available/ availed.
i) Any other aspect that the teachers deem fit.
2. Visit to an Industry.
The students are required to observe the following:
a) Nature of the business organisation.
b) Determinants for location of business unit.
c) Form of business enterprise: Sole Proprietorship, Partnership, Undivided Hindu
Family, Joint Stock Company (a Multinational Company).
d) Different stages of production/process
e) Auxiliaries involved in the process.
f) Workers employed, method of wage payment, training programmes and facilities
available.
g) Social responsibilities discharged towards workers, investors, society, environment
and government.
h) Levels of management.
i) Code of conduct for employers and employees.
j) Capital structure employed- borrowed v/s owned.
k) Quality control, recycling of defective goods.
l) Subsidies available/availed.
m) Safety Measures employed.
n) Working conditions for labour in observation of Labour Laws.
o) Storage of raw material and finished goods.
p) Transport management for employees, raw material and finished goods.
q) Functioning of various departments and coordination among them (Production,
Human Resource, Finance and Marketing)
r) Waste Management.
s) Any other observation.
3. Visit to a whole sale market: vegetables/fruits/flowers/grains/garments etc.
The students are required to observe the following:
a) Sources of merchandise.
b) Local market practices.
c) Any linked up businesses like transporters, packagers, money lenders, agents, etc.
d) Nature of the goods dealt in.
e) Types of buyers and sellers.
f) Mode of the goods dispersed, minimum quantity sold, types of packaging employed.
g) Factors determining the price fluctuations.
h) Seasonal factors (if any) affecting the business.
i) Weekly/ monthly non-working days.
j) Strikes, if any- causes thereof.
k) Mode of payments.
l) Wastage and disposal of dead stock.
m) Nature of price fluctuations, reason thereof.
n) Warehousing facilities available\availed.
o) Any other aspect.
4. Visit to a Departmental store
The students are required to observe the following:
a) Different departments and their lay out.
b) Nature of products offered for sale.
c) Display of fresh arrivals.
d) Promotional campaigns.
e) Spaces and advertisements.
f) Assistance by Sales Personnel.
g) Billing counter at store – Cash, Credit Card/ Debit Card, swipe facility. Added
attractions and facilities at the counter.
h) Additional facilities offered to customers
i) Any other relevant aspect.
5. Visit to a Mall.
The students are required to observe the following:
a) Number of floors, shops occupied and unoccupied.
b) Nature of shops, their ownership status
c) Nature of goods dealt in: local brands, international brands,
d) Service business shops- Spas, gym, saloons etc.
e) Rented spaces, owned spaces,
f) Different types of promotional schemes.
g) Most visited shops.
h) Special attractions of the Mall- Food court, Gaming zone or Cinema etc.
i) Innovative facilities.
j) Parking facilities. Teachers may add more to the list.
II. Project Two: Case Study on a Product
a) Take a product having seasonal growth and regular demand with which students
can relate. For example,
Apples from Himachal Pradesh, Kashmir.
Oranges from Nagpur,
Mangoes from Maharashtra/U.P./Bihar/Andhra Pradesh etc.
Strawberries from Panchgani,
Aloe vera from Rajasthan,
Walnuts/almonds from Kashmir,
Jackfruit from South,
Guavas from Allahabad,
Pineapples from North East India,
Tea from Assam,
Orchids from Sikkim and Meghalaya,
Pottery of Manipur,
Fishes from coastal areas.s
Students may develop a Case Study on the following lines:
(i) Research for change in price of the product. For example, apples in Himachal
Pradesh during plucking and non plucking season.
(ii) Effect on prices in the absence of effective transport system.
(iii) Effect on prices in the absence of suitable warehouse facilities.
(iv) Duties performed by the warehouses.
(v) Demand and supply situation of the product during harvesting season, prices
near the place of origin and away.
Students may be motivated to find out the importance of producing and selling these
products and their processed items along with the roles of Transport, Warehousing,
Advertising, Banking, Insurance, Packaging, Wholesale selling, Retailing, Co-operative
farming, Co-operative marketing etc.
The teacher may develop the points for other projects on similar lines for students to
work on.
The teacher may assign this project as ‘group’ project and may give different products to
different groups. It could conclude in the form of an exhibition.
III. Project Three: Aids to Trade
Taking any one AID TO TRADE, for example Insurance and gathering information on
following aspects
1. History of Insurance Lloyd’s contribution.
2. Development of regulatory Mechanism.
3. Insurance Companies in India
4. Principles of Insurance.
5. Types of Insurance. Importance of insurance to the businessmen.
6. Benefits of crop, orchards, animal and poultry insurance to the farmers.
7. Terminologies used (premium, face value, market value, maturity value, surrender
value) and their meanings.
8. Anecdotes and interesting cases of insurance. Reference of films depicting people
committing fraudulent acts with insurance companies.
9. Careers in Insurance.
Teachers to develop such aspects for other aids to trade.
IV. Project Four: Import /Export Procedure
Any one from the following
1. Import /Export procedure
The students should identify a product of their city/country which is imported /exported.
They are required to find the details of the actual import/export procedure. They may
take help from the Chambers of Commerce, Banker, existing Importers/Exporters, etc.
They should find details of the procedure and link it with their Text knowledge.
The specimens of documents collected should be pasted in the Project file with brief
description of each. They may also visit railway godowns/dockyards/ transport agencies
and may collect pictures of the same.
Presentation and submission of project report.
At the end of the stipulated term, each student will prepare and submit his/her project
report.
Following essentials are required to be fulfilled for its preparation and submission.
1. The total project will be in a file format, consisting of the recordings of the value of
shares and the graphs.
2. The project will be handwritten.
3. The project will be presented in a neat folder.
4. The project report will be developed in the following sequence-
Cover page should project the title, student information, school and year.
List of contents.
Acknowledgements and preface (acknowledging the institution, the news
papers read, T.V. channels viewed, places visited and persons who have
helped).
Introduction.
Topic with suitable heading.
Planning and activities done during the project, if any.
Observations and findings while conducting the project.
News paper clippings to reflect the changes of share prices.
Conclusions (summarised suggestions or findings, future scope of study).
Appendix (if needed).
Teachers report.
Teachers will initial preface page.
At the completion of the evaluation of the project, it will be punched in the
centre so that the report cannot be reused but is available for reference only.
The projects will be returned after evaluation. The school may keep the best
projects.
V. Project Five: A visit to any State Emporium (other than your school state).
The purpose of this project is that it leads to –
Development of deeper understanding of the diversity of products in the states like
Assam, Tripura, Nagaland, Mizoram, Manipur, Meghalaya, Sikkim, Arunachal Pradesh,
Jammu and Kashmir, Kerala, Chhatisgarh, Telangana, Andhra Pradesh and other states
of the country.
Sensitization and orientation of students about other states, their trade, business and
commerce,
Understanding the cultural and socio-economic aspects of the state by the students,
Developing the understanding of role of folk art, artisanship and craftsmanship of the
state in its growth and economic development
Understanding the role of gifts of nature and natural produce in the development of
trade, business and commerce
Understanding the role of vocational skills and abilities on the livelihood of artisans/
craftsman
Understanding of entrepreneurial skills and abilities of the artisans/craftsman
Understanding of the unemployment problem of the state and role of art and craft of
the state in generating employment opportunities
Value aspect –
Sense of gratitude – by appreciating the contributions made by others in the
betterment of our lives
Appreciating the dignity of work
Sensitivity towards social, cultural, ethnical and religious differences Benefits of social
harmony and peace
Understanding and appreciating the unity in diversity in India
Appreciating differences in race, skin colour, languages, religion, habits, festivals,
clothing coexistence
Presentation and Submission of Project Report
At the end of the stipulated term, each student will prepare and submit his/her project
report.
Following essentials are required to be fulfilled for its preparation and submission.
1. Nature of the business organisation (emporium)
2. Determinants for location of the concerned emporium
3. Is the space rented or owned
4. Nature of the goods dealt in
5. Sources of merchandise of the emporium
6. Role of co-operative societies in the manufacturing and/or marketing of the
merchandise
7. Role of gifts of nature or natural produce in the development of goods/merchandise
8. Types of buyers and sellers
9. Modes of goods dispersed, minimum quantity sold and type of carrying bag or
package used for delivery of the products sold
10. Factors determining the pricing at the emporium
11. Comparison between the prices of goods available at the emporium with the prices
in the open market. Also highlight probable causes of variations if any.
12. Kind of raw material available naturally, used in making the products
13. The technique used in making the products i.e., hand made or machine made
14. Has the child labour being used in making the products sold at the emporium
15. Are the products eco-friendly, in terms of manufacturing, disposal and packing
16. Seasonal factors if any affecting the business of the emporium
17. Weekly/ Monthly non-working days
18. Mode of billing and payments – Cash, Credit Card/ Debit Card, Swipe facility.
19. Does the emporium sell its merchandise in installment / deferred payment basis
20. Do they provide home delivery and after sales services.
21. Different types of promotional campaigns / schemes
22. Assistance by Sales Personnel
23. Export orientation of this emporium and procedure used
24. Policies related to damaged/ returned goods
25. Any government facility available to the emporium
26. Warehousing facilities available / availed
27. Impact of tourism on the business of emporium
28. Additional facility offered to customers
29. Any Corporate Social Responsibility (CSR) assumed by the emporium 30. Contribution made by the emporium to its locality
